Wednesday, December 26, 2012

Gunmakers, Video Game Companies Quietly Forge Marketing Connection

The New York Times:

As Electronic Arts prepared to market Medal of Honor Warfighter, the latest version of its top-selling video game released in October, it created a Web site that promoted the manufacturers of the guns, knives and combat-style gear depicted in the game.

Read the whole story at The New York Times

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Source: http://www.huffingtonpost.com/2012/12/25/gunmakers-video-games_n_2362456.html

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